A lot of my friends from Iowa have been sporting tshirts from Smash, tag line: the greatest store on earth. Some of the ts are hilarious only if you're from Iowa and understand some of the random humor (for instance, "Idawaho - so big you would've thought its three states." For whatever reason, some people don't realize that Ohio, Idaho and Iowa are actually three entirely different states. Potatoes are only grown in one).
Two of my friends happened to show up in matching "you had me at mustache" tshirts this weekend. Much to my surprise, I just saw Beefy's post about them - they're getting some street cred around the country. woohoo for Iowa :)
So booyah for Smash and their funny ts.